Cibie were the best at one time, without a doubt, but other makes caught up with them.
Koito made some utterly stonking H4 7" lamps that were fitted to late 80s Shoguns and other off-roaders from Japan. Koito also made few m'cycle lamps as you might know. After I'd hunted down a pair of Koito 7 inchers and fitted one to my Windjammer with a decent LED, the world lit up in front of me. I recently discovered, when rummaging through some odds and sods that the late 80s big rectangular lamp from a GPZ 1100 that I'd had on the front of the Zuk for years was a Koito lamp. It was a great headlamp for years, but never had an LED in it.
I don't know if the Cibie lights of the 60s and 70s were computer aided design, but Koitos definitely were.
The fairing I use at the moment has a Cibie lamp that was originally designed for a Renault fitted in it. Back in the day, I'd fitted a set of decent halogen bulbs to the exact same headlights (from the factory they were fitted with some dreadful tungsten bulbs, because of some French law) and it totally transformed them so I knew I was on solid ground equipping one with an LED that had decent element positioning.
Many, many thousands of car drivers were driving around with awful headlights because they didn't know that their actual lamps were capable of being ten times better. Part of that was reluctance to spend on the halogen upgrade bulbs. We're used to halogens being cheap now, but in the 70s a pair of halogens were expensive compared to now.